A Cleaner World Starts With Us

How2Recycle is a standardized labeling system that clearly communicates recycling instructions to the public. It involves a coalition of forward thinking brands who want their packaging to be recycled and are empowering consumers through smart packaging labels.

A Smarter Label System

Variation in recycling programs, unclear labeling, and inaccurate recyclability claims make proper recycling a challenge. The How2Recycle label was created to provide consistent and transparent on-package recycling information to consumers in North America.

  • How to Prep Material for Recycling

    Tells you if any additional steps are required before you recycle an item

  • For More Information

    Our website is here to help answer your recycling questions.

  • How2Recycle

    This icon tells you whether the item falls into one of four categories - Widely Recycled, Check Locally, Not Yet Recycled, Store Drop-Off.

  • Type of Material

    Tells you what type of material the packaging is made of.

  • Packaging Format

    Tells you the specific packaging component that the label is referring to.

Explore the Labels

Recycling still has big problems that we are helping to solve

  • Most Recyclables Still End up in Landfills Some people still don't know or forget that certain materials are recyclable
  • Recycling Labels are Not Yet Standardized The majority of packaging doesn't have the correct recycling information
  • Recycling Information is Hard to Understand With so much conflicting information out there, it's easy to get confused
How does our label affect you? Take Our Survey

H2R in Action

Blog

How consumers feel about and respond to recycling...

Overview & Background In late 2021, the How2Recycle® program contracted a consumer...
In The Media

The Wendy’s Company Joins How2Recycle® Label...

CHARLOTTESVILLE, VA, and DUBLIN OH, November 9, 2021 - How2Recycle is excited to...

Lowe's Joins How2Recycle® Label Program

CHARLOTTESVILLE, VA, October 19, 2021 - How2Recycle is thrilled to welcome Lowe’s...

Beyond Meat Joins How2Recycle® Label Program

CHARLOTTESVILLE, VA, October 14, 2021 - How2Recycle is thrilled to welcome Beyond...
Blog

How2Recycle upgrades recyclability of certain...

How2Recycle upgrades recyclability of certain rigid polypropylene (PP)...
In The Media

Anheuser-Busch Joins How2Recycle® Label Program

CHARLOTTESVILLE, VA, July 13, 2021 - How2Recycle is excited to welcome America’s...

Thrive Market Joins How2Recycle® Label Program

CHARLOTTESVILLE, VA, April 6, 2021 - How2Recycle is excited to welcome Thrive Market into...

Yum! Brands Joins How2Recycle® Label Program

CHARLOTTESVILLE, VA, March 25, 2021 - How2Recycle, the leading recycling labeling system in...
Blog

How2Recycle announces new criteria for assessing...

Effective July 31, 2021, the How2Recycle® label program is establishing new criteria for when...
In The Media

Multipet International, Inc. Joins How2Recycle®...

CHARLOTTESVILLE, VA, March 3, 2021 - How2Recycle is excited to welcome Multipet...

Gap Inc. Joins How2Recycle® Label Program

CHARLOTTESVILLE, VA, February 16, 2021 - How2Recycle is excited to stitch Gap Inc. into the...

KISS Products Inc. Joins How2Recycle Labeling...

CHARLOTTESVILLE, VA, January 25, 2021 - How2Recycle is excited to welcome KISS Products...

How consumers feel about and respond to recycling...

Overview & Background In late 2021, the How2Recycle® program contracted a consumer...

How2Recycle upgrades recyclability of certain...

How2Recycle upgrades recyclability of certain rigid polypropylene (PP)...

The Wendy’s Company Joins How2Recycle® Label...

CHARLOTTESVILLE, VA, and DUBLIN OH, November 9, 2021 - How2Recycle is excited to...

Lowe's Joins How2Recycle® Label Program

CHARLOTTESVILLE, VA, October 19, 2021 - How2Recycle is thrilled to welcome Lowe’s...

Beyond Meat Joins How2Recycle® Label Program

CHARLOTTESVILLE, VA, October 14, 2021 - How2Recycle is thrilled to welcome Beyond...

How2Recycle announces new criteria for assessing...

Effective July 31, 2021, the How2Recycle® label program is establishing new criteria for when...

Are we expecting too much from consumers to prep...

Special instructions (above, “Remove From Sleeve”) are added to the tab above a How2Recycle...

How the How2Recycle program interprets...

Recently, SPC released its 2020-21 Availability of Recycling Study that explores how many...

How2Recycle downgrades recyclability of certain...

Effective July 31, 2021, the How2Recycle® label program is making several changes to the...

Anheuser-Busch Joins How2Recycle® Label Program

CHARLOTTESVILLE, VA, July 13, 2021 - How2Recycle is excited to welcome America’s...

How2Recycle announces updated criteria for...

A package cannot be considered recyclable if it does not have an end market. In other words, you...

Thrive Market Joins How2Recycle® Label Program

CHARLOTTESVILLE, VA, April 6, 2021 - How2Recycle is excited to welcome Thrive Market into...

Yum! Brands Joins How2Recycle® Label Program

CHARLOTTESVILLE, VA, March 25, 2021 - How2Recycle, the leading recycling labeling system in...

Multipet International, Inc. Joins How2Recycle®...

CHARLOTTESVILLE, VA, March 3, 2021 - How2Recycle is excited to welcome Multipet...

Gap Inc. Joins How2Recycle® Label Program

CHARLOTTESVILLE, VA, February 16, 2021 - How2Recycle is excited to stitch Gap Inc. into the...

KISS Products Inc. Joins How2Recycle Labeling...

CHARLOTTESVILLE, VA, January 25, 2021 - How2Recycle is excited to welcome KISS Products...