H2R in Action

Beyond Meat Joins How2Recycle® Label Program

CHARLOTTESVILLE, VA, October 14, 2021 — How2Recycle is thrilled to welcome Beyond Meat® into the How2Recycle label program. Beyond Meat is a global food company that offers a portfolio of plant-based meat made from simple, non-GMO ingredients. Beyond Meat’s membership with How2Recycle will help further the company’s work in environmental footprint reduction.

“We are committed to empowering consumers to make everyday decisions that ultimately have a great impact for our planet, whether it's properly recycling packaging or introducing more plant-based meat to their diets,” said Lauren Castillon, Senior Brand Manager, Beyond Meat. “By working with How2Recycle, we continue to advance our commitment to preserving our natural resources.”

Their partnership with How2Recycle will allow Beyond Meat to empower their consumers with information to make more educated everyday choices. The implementation of the How2Recycle label can be found on select Beyond Meat products, such as the Beyond Burger®, starting in 2022.

If you choose to enjoy Beyond Meat’s plant-powered offerings, you will soon know exactly what steps to take in order to dispose of their packaging responsibly.


About Beyond Meat

Beyond Meat, Inc. (NASDAQ: BYND) is one of the fastest growing publicly-traded food companies in the United States, offering a portfolio of revolutionary plant-based proteins made from simple ingredients without GMOs, bioengineered ingredients, hormones, antibiotics, or cholesterol. Founded in 2009, Beyond Meat products are designed to have the same taste and texture as animal-based meat while being better for people and the planet. Beyond Meat’s brand commitment, Eat What You Love™, represents a strong belief that there is a better way to feed our future and that the positive choices we all make, no matter how small, can have a great impact on our personal health and the health of our planet. By shifting from animal-based meat to plant-based protein, we can positively impact four growing global issues: human health, climate change, constraints on natural resources and animal welfare. As of June 2021, Beyond Meat had products available at approximately 119,000 retail and foodservice outlets in over 80 countries worldwide. Visit www.BeyondMeat.com and follow @BeyondMeat, #BeyondBurger and #GoBeyond on Facebook, Instagram, Twitter and TikTok.

About How2Recycle

The How2Recycle® label is a U.S. and Canada-based standardized labeling system that clearly communicates recycling instructions to the public. Over 400 brand owners and retailers are members of How2Recycle, and tens of thousands of products carry the How2Recycle label in the marketplace. How2Recycle is a project of the Sustainable Packaging Coalition®, a membership-based group that brings together businesses, educational institutions, and government agencies to collectively broaden the understanding of packaging sustainability and develop meaningful improvements for packaging solutions. For more information, follow us on Twitter @How2Recycle or go to our website at www.How2Recycle.info. Companies interested in joining How2Recycle can visit http://www.how2recycle.info/jo... for more information or contact [email protected].

How2Recycle Communications

How2Recycle Communications

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