H2R in Action

Harry’s & Flamingo Join How2Recycle® Label Program

CHARLOTTESVILLE, VA, November 23, 2020 — How2Recycle is welcoming Harry’s, an omnichannel men’s care brand that manufactures and sells men’s razors and personal care products and Flamingo, a women’s body care brand, into the How2Recycle label program. By partnering with How2Recycle, Harry’s and Flamingo are aiming to make it easier for their customers to better understand how to recycle their product packaging, when applicable.

"We are excited to partner with How2Recycle to better inform our customers on how to properly recycle our packages, while continuing to make strides towards more sustainable products and  becoming a more sustainable company." – Jeff Raider, Co-Founder and Co-CEO of Harry’s Inc.

Partnering with How2Recycle to better educate customers is a key goal within Harry's Inc's longer-term sustainability vision.

About Harry’s

We founded Harry’s because buying shaving supplies was a really bad customer experience, and the products themselves were overpriced and over-designed. We saw an opportunity to build a brand that’s more relatable, more thoughtful, and more real than the others on the market. Since taking on shaving, we’ve begun to address the same challenge across other categories in men’s care, including body and hair. At Harry’s, we aim to always put our customers first, which means being readily available however and wherever they want to shop – whether that’s Harrys.com or one of our retail partners – and giving to organizations that promote better mental health care for men. We set aside 1% of our sales to donate to charitable organizations that share our ambition to bring quality mental health care to men everywhere. We recently met and exceeded our goal of giving 500,000 men access to healthcare by 2021, and are currently developing an even larger goal for the future. We built Harry’s as a brand for all men. At the heart of our mission is a belief in creating things people like more.

About Flamingo

Flamingo designs body care products for daily routines and self-care rituals. With an award-winning razor, (also) award-winning shave gel, wax strips for face and body, and skin care products free from parabens, phthalates, and artificial dyes, Flamingo is a new kind of body care—one made for all routines and skin types, and fairly priced. Available on shopflamingo.com and all Target stores nationwide. We’re committed to building healthy, positive relationships with our bodies and de-stigmatizing the conversation around women's health. Since launch, we’ve set aside 1% of all sales to support nonprofit partners whose missions we believe in deeply.

About How2Recycle

The How2Recycle® label is a U.S. and Canada-based standardized labeling system that clearly communicates recycling instructions to the public. Over 275 brand owners and retailers are members of How2Recycle, and tens of thousands of products carry the How2Recycle label in the marketplace. How2Recycle is a project of the Sustainable Packaging Coalition®, a membership-based group that brings together businesses, educational institutions, and government agencies to collectively broaden the understanding of packaging sustainability and develop meaningful improvements for packaging solutions. For more information, follow us on Twitter @How2Recycle or go to our website at www.How2Recycle.info. Companies interested in joining How2Recycle can visit http://www.how2recycle.info/jo... for more information or contact [email protected]

How2Recycle Communications

How2Recycle Communications


Share Harry’s & Flamingo Join How2Recycle® Label Program: